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Digital Photography has enabled photographers to take more control of their images using tools such as Photoshop, but as well has required learning about a whole new world of the details of image making. Over the years I have been interested in researching and publishing my findings as a personal interest.
As well, I have some technical articles available on some aspects of digital photography on these pages.
Taking the picture can often become secondary to output media quality issues such as:
Below I have placed sample images of two totally different products. These have been colour balanced for viewing with browsers which are unaware of colour profile systems (such as ICC). Accordingly what might be looking like a neutral gray background on my monitor might have a slight tinge of green on yours. It is an unavoidable fact of Web publication that while the costs of presentation are not bourn by the publisher as much as when printing and distributing on paper.
Smaller products are far easier to light and work with in a smaller studio with access to few lights. Working with smaller objects is often simpler. One light source and perhaps one or so reflectors can help achieve very smooth and even graduations for small items. Since working distances are smaller, lighting can be effectively smaller and cheaper.
The following product is a white bottle showing graduations and curves in its shape.
Larger items require bigger spaces and stronger lighting. Just like white, photographing black items like tyres and obtaining some surface texture is quite a gamble for Web publication. An easy trick is to use some reflections from the surface to ensure that some amount of surface texture or dimensionality is preserved. Exactly what amount is subjective and really should be the call of the client.
Black objects represent another challenge in photogrpahy. Maintaining texture (or loosing it) while not loosing the shape of the object can be challenging. Tyres represent interesting challenges, and this was the first time I had ever photographed a tyre.
Depending on the needs of the image, the same tyre can be made to look different with the use of different lighting, as seen in the following images.
The lighting can be arranged to show the tyre basically...
or to bring attention to the tread pattern.
After photography, naturally some photo editing will need to be done, either to accentuate the tonal range, or to clean up some imperfections in the product.
Thanks for taking time to look at these images. I hope from reading this page that I have given you a brief glimpse of my photographic experience and skills. If you would like to contact me please feel free to email me at: